Advertising Specs

The following information is for stand alone ads outside of the membership packages. For our membership packages that include edms and meta in your schedule, all you need to submit is the URL link for where you want your ad to click through to.

Last updated: Thursday 27 November 2025

On-site 

Sponsored Tiles 

Vertical Tile Video

Email 

Build: Half Width

Build: Article

Curated Collection: Half width

Curated Collection: Article

The Commercial Edit: Half width

Social 

Facebook: Facebook single image, carousel & video ads

Instagram: Single & carousel post

 

Advertising Guidelines for Individual Ads

  • ArchiPro will build your ads based on the following: 
    • the link to the ArchiPro page you provide (product or project link/URL)
    • a high-resolution image (optional) - we will pick one from your product/project page unless you specify or upload a specific image (ideally 1000 pixels wide at a minimum), format: jpeg, tif or png
    • a key benefit you wish to highlight (optional) - we will craft copy from your product/project page unless you specify a key benefit you wish to highlight
  • All advertisements need to link to one of the following on ArchiPro: a product or range; a project; an article; or your company profile on ArchiPro.
  • All images used should be lifestyle or in situ where possible. 
  • If the product or page that you would like to advertise is not currently on ArchiPro, it will need to be added to your profile, as this is what our team constructs the ad from.
  • The page must have a description and high-resolution imagery to accompany it.
  • If you are supplying your own creative, please ensure your creative aligns with our Advertising Guidelines & Policies. 

Booking process:

Submitting Content:

  • Submission Date: Content must be received 6 weeks prior to your placement live date.
  • Direct Submission: Use the links provided in the Ad Schedule to submit content promptly (only available for legacy ads).
  • Automated Reminder: If content hasn't been submitted, an automated reminder is sent 8 weeks prior to the live date.
Briefing Form Details:
  • URL Entry: Insert the placement URL (Product, Range, or Project) into the provided form and press 'submit'. The system will then gather the necessary details.
  • Specific Requirements: If there's a preferred image or copy directive for the placement, include it during submission.
  • Secondary Reminder: If the initial reminder is overlooked, another reminder follows a week later.
  • Automatic Content Selection: Should both reminders be missed, the system will autonomously select the best-performing product/range/project. The selection will then be shared for clarity.

ON-SITE  

 

Sponsored Tiles:  

No creative is required for this ad placement. 

Simply ensure that the Projects you would like to appear first in the Project Directory are 'starred' in Business Manager - ideally two residential, and one commercial. These will appear as 'Featured' on your profile. Please see example below - you will see that the first 3 projects have a 'star' on the left hand side, which indicates they have been selected. 


Vertical Tile Video Placements

Desktop
Cover Images
Uses a portrait cover without text and a 9:16 aspect ratio.
 
Teaser Video File (mp4)
Maximum 20M 9:16 aspect ratio
 
Teaser Video File (webm)
Maximum 20M 9:16 aspect ratio
 
Mobile
Cover Images
Uses a portrait cover without text and a 1:1 aspect ratio.

Teaser Video File (mp4)
Maximum 20M 1:1 aspect ratio

Teaser Video File (webm)
Maximum 20M 1:1 aspect ratio
Screenshot 2025-05-19 at 2.29.23 PM

 

EMAIL

Build: Half width

Please provide the following:

  • The link to the product, article, profile page, or project being advertised.
  • A hero image that works well in a 800 x 500 format (unless you are happy for us to select one from the link to the product/article/project page you supplied). 
  • Any key benefit you would like highlighted in the advertisement (optional).

Build: Article

Please provide the following: 
  • A high resolution images to accompany the article (you should have provided this to your writer as part of the content writing process).  The advertising team will select an image from the article to be used in the placement.


Curated Collection: Half width

Please provide the following:
  • The link to the product, article, profile page, or project being advertised.
  • A hero image that works well in a 800 x 500 format (unless you are happy for us to select one from the link to the product/article/project page you supplied). 
  • Any key benefit you would like highlighted in the advertisement (optional). 

Curated Collection: Article

Please provide the following: 
  • A high resolution images to accompany the article (you should have provided this to your writer as part of the content writing process).  The advertising team will select an image from the article to be used in the placement.

The Commercial Edit: half width

Please provide the following:

  • The link to the product, article, profile page, or project being advertised.
  • A hero image that works well in a 800 x 500 format (unless you are happy for us to select one from the link to the product/article/project page you supplied). 
  • Any key benefit you would like highlighted in the advertisement (optional).

 

 

SOCIAL

Facebook: Facebook single, carousel or video posts

Please provide the following

  • The link to the product, article, profile page, or project being advertised.
  • Static Images : The image (or multiple images if a carousel) to be used in the ad (square format and vertical format). It needs to be attention-grabbing, and drive our audience to read further. The hero image should be compelling or in situ.
    • Square 1080 x 1080 pixels (minimum size 500 x 300 pixels). Vertical 1080 x 1920
    • Format: jpg or png. 
    • No graphic over lays or logos
  • If a carousel ad, we recommend providing 3-5 images (we can accept up to 5). 
  • Video can be used if it meets the following criteria;
    • clean video (ideally no text overlays)
    • No graphic over lays or logos
    • Square format 1080x1080 or full vertical supplied 1080 x1920
    • Under 30 seconds long but we recommend 5-15 seconds.
    • Format: mp4 or mov 
    • ArchiPro has the right to review creative and decline if this does not meet our brand guidelines.
  • Key benefits —no maximum word count, but feel free to provide one or two bullet points to guide the copywriters. 

Screen Shot 2021-06-17 at 3.14.07 PM  Screen Shot 2021-06-17 at 3.14.41 PM

Instagram: single and carousel post

Please provide the following: 

  • The link to the product, article, profile page, or project being advertised.
  • The image (or multiple image if a carousel) to be used in the ad (square format). It needs to be attention-grabbing, and drive our audience to read further. The hero image should be compelling or in situ. 1080 x 1080 pixels (minimum size 500 x 300 pixels). Format: jpg or png. 
  • Any key benefit you would like highlighted in the advertisement (optional) - one or two bullet points to guide our copywriters.  

Screen Shot 2021-06-17 at 3.20.22 PM  Screen Shot 2021-06-17 at 3.20.41 PM